Money: Italian Way of Motivating People to Lose Weight

I’ve always thought that Italians are the people who are least to get obese because of their habit of eating teeny weeny portions of food. I’ve always wondered how they can resist just munching on those small portions of pasta and other sumptuous Italian cuisine. Until…

Chubby residents of the picturesque Alpine town of Varallo Sesia, Italy, have been offered a cash incentive to cut their waistlines.

Mayor Gianluca Buonanno announced the scheme as he began his own diet, after his son had called him ‘big belly’.

According to the Guardian, a six kilo loss for men (five kilos for women) in two months earns a €50 prize, with €200 awarded for keeping trim for the next five months.

Mayor Buonanno is trying to lose six kilos himself, but won’t be claiming a reward. Source

If they’ve been long bribed to maintain their weight, I won’t wonder why they can eat just that little…

Now I gotta find someone who will bribe me to forget about the quarter-pounder I’m going to order from McDonald’s later?

[image from nunoumbelino]

Tags: Italian, bribery, big belly, weight loss